Marketing manager cover letter example
A marketing manager’s cover letter tells a marketing director what you run and what it achieved. Name the post, give your budget and team, show one result in sales with its years, then say why this brand.
Read the letter as text
Natalie Brennan
Birmingham · [email protected] · 07700 900267
16 October 2026
Mr Daniel Ferreira
Marketing Director
Oakfield Outdoor Living
Unit 9, Ladywood Park
Birmingham B16 9ZX
Dear Mr Ferreira
Application for Head of Marketing
I am applying for the Head of Marketing post at Oakfield Outdoor Living. I have nine years in consumer marketing, the last three as marketing manager at Greywell Kitchenware, where I plan a £1.2 million budget and lead a team of four.
Since 2023 I have moved our spend to channels we can measure. After testing both in 2024, I moved £180,000 a year from print catalogues to email and paid social, and online sales grew from £3.1 million in 2023 to £4.6 million in 2025. I report every campaign’s results to our board each month.
In 2025 I launched 11 product ranges, each with pricing research, retailer sell-in packs and a launch campaign. Your plan to sell direct as well as through garden centres is the shift I have led at Greywell, and I would like to bring it to a brand with your range.
My CV is attached. I would welcome the chance to talk about your plans for next season. Thank you for considering my application.
Yours sincerely
Natalie Brennan
Fictional letter from Natalie Brennan, the applicant in the marketing manager CV example. Every person and employer in it is invented.
Why each paragraph is there
I am applying for the Head of Marketing post at Oakfield Outdoor Living. I have nine years in consumer marketing, the last three as marketing manager at Greywell Kitchenware, where I plan a £1.2 million budget and lead a team of four.
The post, your years, your budget and team.
Since 2023 I have moved our spend to channels we can measure. After testing both in 2024, I moved £180,000 a year from print catalogues to email and paid social, and online sales grew from £3.1 million in 2023 to £4.6 million in 2025. I report every campaign’s results to our board each month.
One decision and its result in sales, with the years.
In 2025 I launched 11 product ranges, each with pricing research, retailer sell-in packs and a launch campaign. Your plan to sell direct as well as through garden centres is the shift I have led at Greywell, and I would like to bring it to a brand with your range.
The launches you run, and why this brand.
My CV is attached. I would welcome the chance to talk about your plans for next season. Thank you for considering my application.
The CV and a short close.